The Kaukauna Youth Baseball program approached our team in search of assistance with their fundraising efforts for a brand new sports complex. The complex was designed to help centralize future leagues and tournaments for both convenience and to give the players better fields to play on. The original website gave visitors the opportunity to donate to the cause but lacked a friendly user experience, as well as the ability to tell the real story of the Kaukauna Youth Baseball program and their need for the complex.
In just a few weeks we were able to produce a new website with a design and look that caters to visitors who are interested in learning more about the fundraising campaign. The new website includes a variety of information including multiple places for people to donate, information on various sponsorship levels, and a project plan for the new complex. On the Home Page, we included an area for videos to help further engage their visitors. The website is responsive to all devices including desktop, tablet, and mobile, which is a crucial aspect when it comes to organic search rankings.
The Webfitters Marketing Team also worked side by side with KYB to produce content for social media campaigns and engaging photos and videos to help tell their story. We also worked on a strategy to share their campaign efforts through other avenues.
Our campaign helped to take a stalled fundraising campaign and get its wheels in motion again.
If you’re interested in learning how your site could do its job better for your business, contact us today!