Century Drill & Tool established themselves in Green Bay, WI in 1940 and has been offering quality power tool accessories and hand tools to contractors, trade professionals, commercial automotive shops, and do-it-yourselfers ever since. Century Drill & Tool came to Webfitters in need of a new website that would set themselves apart from their competitors, tell their story and visually appeal to their audience and customers. Their previous site was out of date, lacked a visual brand and didn’t provide the best user experience for users browsing their products.
Webfitters built a clean and professional new WordPress site that also features a rugged look, to suit their brand and tell their story. The overall design provides a solid user experience and sets them apart visually from their competitors. We were able to build a full tool catalog that features a filtering system. This functionality allows users to find exactly what they need based on the projects they're working on and the best tools to complete that project.
We also incorporated a 3rd party vendor system that links to retailer software. This feature is complete with a Find a Retailer functionality which allows users to find a retailer locally for their needs.
Finally, we worked closely with the team at Century Drill & Tool to guide them through the simple and seamless product import feature, which allows them to quickly update their catalog.
We truly enjoyed working with the team at Century Drill & Tool and can’t wait to see the success their new site brings.
Check out the website at https://centurydrill.com/
If you’re interested in learning how your site could do its job better for your business, contact us today!