Implementing these strategies on your site will dramatically improve your SEO potential.
Why Should My Site Be Mobile Friendly?
A mobile-friendly website welcomes all users of the Internet. According to studies, about 40% of the people who have a mobile phone use it for going online, and half of them will go online at least once every day. It is also used by many mobile users to locate local businesses through GPS search. This presents a huge opportunity for a business.
Having responsive website design enables your web layout to adapt to the screen on which it's being browsed. Web design used to only be for computers. Today, it means designing for anything that can connect to the internet.
I’m Not an Author, Do I Really Need A Blog?
Creating posts gives you a unique opportunity to share the personality of the brand while incorporating important keywords into your articles. A blog’s main purpose is to help drive traffic to your website. Every blog post is one more indexed page on your website. Each indexed page is one more opportunity to show up in search engines results and drive traffic to your website. One of the most effective ways to increase your search engine rankings is to add unique, high quality content on a regular basis.
What Are Header Tags?
The H1 tag is the highest level tag to SERPs. Each search engine uses the H1 tag to determine what the page content is about. You should use heading tags like h2, h3 and h4, to highlight various headings, sub-headings and important points. Marking up your HTML with header tags is very important for communicating the organization on your page to visually-impaired screen readers.
What is Meta data?
Metadata is data about data. It is used to explain to search engines what each page of your website describes. Structured meta data makes it easier to retrieve, use, and manage an information resource .They use this data, as well as other factors, to determine how relevant the content is for specific search terms. They then decide whether to display a page within search results or not.
Why it is Important to Show Contact Information?
If a consumer is interested in your services, and can’t find a simple contact page with a way to get in touch they’re going to end up at the competition. The contact page is the second most important page on a website and plays an important part in business. By making contact information easily visible, you’re making it as easy as possible for a user to convert to being a customer.
Does My Site Need a Sitemap?
The sitemap is a blueprint that informs search engines exactly where everything is located and often looks like an outline. Site maps are made for visitors, but they also serve the secondary function to give search engine crawlers an easy way to find the pages.
Any relationship that develops between a potential client and your business online begins at your website. Despite its importance, many struggle to optimize properly online.
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